Chevy Impala 1960


Chevy Impala 1960
- here  for the first time anywhere - elegance with economy

SUPERLATIVE '60 CHEVROLET
Here's new gem-bright beaty, new room to sprawl in and sit tall in. New Lean-muscled engine economy, new spirit and silence in its going. For fineness of features, for precise craftsmanship - for all the tnings that make a car good to own - the '60 Chevrolet stands alone in its price field.

Just wait till you see it. Everything about the '60 Chevrolet, every styling accent, every engineering
detail, has been polished and refined to a degree of perfection never before thought possible of a car
in Chevrolet's price class.
 Picture practicality and economy (there's even more of it in a new gas-saving v8) combined with much of the luxury and hushed comfort usually associated with high-priced automobiles. That's Chevy for '60. Its overall effect is one of quiet elegance, a sophisticated new shape that embodies spacious inner dimensions.
Space for long legs and broad shoulders, with sofa-wide seats and even more foot room for front seat passengers. Space that specializes in family travel!
 Really, you have to see this one up close to appreciate its fine workmanship. You have to take a turn behind the wheel to know its astonishing smoothness and almost total absence of road hum and vibration. We'll admit our enthusiasm's showing just a bit-but onece you've dropped into your dealer's we're sure yours will be, too. There's nothing like a new car - and there's never been a new car like this '60 Chevy! Chevrolet Division of General Motors, Detroit 2, Michigan.
NEAREST TO PERFECTION A LOW-PRICED CAR EVER CAME!



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